OUR METHODOLOGY
THE SPRINT + SUPPORT SYSTEM
We don't do endless coaching sessions that feel productive but change nothing.
We do structured sprints paired with real-time support that gets you measurable results in weeks, not years.
Because transformation requires both intensive work AND ongoing accountability.
(1) SPRINT Framework (Live Sessions):
❇️ Situational assessment of current performance gaps
❇️ Practical frameworks tailored to your specific context
❇️ Real-world application through immediate implementation
❇️ Integrated support across competence, confidence, and mindset
❇️ Neuroplasticity-based skill building through deliberate practice
❇️ Tracking and optimization based on measurable outcomes
(2) SUPPORT System (Our TACS Framework is an Async, On-Demand Coaching System that works
💡 We use “The Leadership Hotline” for TACS: Tactical questions, Accountability, Celebrations, Support/Strategy
💡 Real-time guidance when high-stakes decisions can't wait
💡Behavioral reps to build lasting neural pathways for change
💡In-the-moment coaching for pressure situations
OUR COACHING JOURNEY
The ARC of Winning—because cookie-cutter programs don't create exceptional leaders
We combine the structure ambitious people need with the customization that actually drives results. Here's how we ensure you get maximum progress, not just maximum sessions:Here's how we ensure you get maximum progress, not just maximum sessions:
“SK is amazing. Having her on our journey has been invaluable. She is not only super smart and passionate but also genuinely cares about the success and well-being of founders. She is the ally every founder wishes to have by their side!”
Carlos Effio, Founder and CEO of Udocz
“Between stimulus and response, there is a space. In that space lies our freedom and our power to choose our response. In our response lies our growth and our happiness.”
Discovery Call (80 Minutes)
What happens: I learn your career trajectory, core motivations, and value system. We identify your natural strengths, your worldview, what sabotages you, and what elevates you. Most importantly—we establish exactly how we'll work together and define success.
What you leave with: Crystal clarity on your goals and our game plan to achieve them.
Live Coaching Sprints (50 Minutes Bi-Weekly)
What happens: We mine your real-time challenges for transformative insights and create forward action plans. No theoretical scenarios—we work with what you're actually facing this week.
What you leave with: Specific frameworks you can implement immediately and the confidence to use them under pressure.
Facilitated Peer Groups (90 Minutes Bi-Monthly, Optional)
What happens: Highly structured sessions modeled after YPO-style peer support. You get perspectives from other high-performers facing similar challenges plus frameworks to navigate them.
What you leave with: Expanded network, fresh perspectives, and proven strategies from leaders who've been where you're going.
Connections + Contacts
What happens: When appropriate, I make warm introductions to our network of investors, corporations, talent, vetted vendors, and potential partners.
What you leave with: Access to opportunities you couldn't create alone.
Research-Backed Content + Case Studies
What happens: Every 3-4 weeks, you receive frameworks and insights on leadership, mental health, and personal growth—all tied to real application.
What you leave with: Continuous learning that builds on our live work together.
“I've been working with SK for months and she's brought clarity and levity to the way I'm thinking about my current role and broader career. She's fun to speak with, flexible in her approach, and knows exactly how to both expand my horizons and keep me accountable. If you're thinking about working with SK, do it!
Jackie Ball, Director at First Round Capital
The Science Behind Our Method:
🧠 Somatic Intelligence + Data-Driven Metrics
The Research Foundation:
Dr. Antonio Damasio's "Somatic Marker Hypothesis" (University of Southern California): Shows that bodily sensations are integral to decision-making and reasoning, not separate from cognitive processes. Check out The Decision Lab.
Dr. Stephen Porges' Polyvagal Theory: Demonstrates how nervous system states directly impact leadership effectiveness and team dynamics. Check out The Polyvagal Institute.
Embodied Cognition Research (Dr. Lawrence Barsalou, University of Georgia): Proves that cognitive processes are deeply rooted in the body's interactions with the world. Check out The Center for the Neuroscience of Embodied Cognition (CeNEC).
Why This Matters for Leaders: Your body holds performance data your brain hasn't processed yet. Combining physiological awareness with business metrics creates more accurate assessment and faster course-correction.
Study to Reference: "The Role of the Body in Cognition" - Cognitive Science Journal, showing how physical states influence strategic thinking
💪 Challenge with Care ("Half Tiger Mom, Half Touchy-Feely")
The Research Foundation:
Dr. Amy Edmondson's Psychological Safety Research (Harvard Business School): High-performing teams need both safety AND accountability
Growth Mindset Research by Dr. Carol Dweck (Stanford): Challenge paired with support accelerates learning more than either alone
Attachment Theory in Leadership (Dr. George Kohlrieser): Secure base leadership combines high support with high challenge
The Neuroscience: When people feel psychologically safe, their brains can access higher-order thinking. When appropriately challenged, they build new neural pathways faster.
Study to Reference: "The Fearless Organization" research showing optimal challenge-support ratios for peak performance
🎯 Context-First Leadership vs. Personality Types
The Research Foundation:
Situational Leadership Research (Dr. Paul Hersey & Dr. Ken Blanchard): Leadership effectiveness depends on context, not fixed traits
Dr. Adam Grant's research on "Originals": Adaptability beats consistency in dynamic environments
Systems Theory in Organizations (Dr. Peter Senge, MIT): Context shapes behavior more than personality
The Meta-Analysis Evidence: Leadership style flexibility correlates with better business outcomes across 50+ studies in organizational psychology literature.
Study to Reference: "Leadership Agility" research from Center for Creative Leadership showing adaptive leaders outperform style-consistent leaders
🚀 Mission-First Service vs. People-Pleasing
The Research Foundation:
Self-Determination Theory (Dr. Edward Deci & Dr. Richard Ryan): Purpose-driven motivation outlasts comfort-driven motivation
Dr. Kim Cameron's research on "Positive Leadership": Mission-focused leaders create more sustainable team performance
Flow State Research (Dr. Mihaly Csikszentmihalyi): Challenge aligned with purpose creates optimal performance states
The Performance Data: Teams with mission-clarity show 73% higher engagement and 12% better financial performance than comfort-focused teams.
Study to Reference: "Drive" research by Daniel Pink on intrinsic motivation vs. external validation
📊 Evidence-Based Growth (Dreams + Data)
The Research Foundation:
Goal-Setting Theory (Dr. Edwin Locke & Dr. Gary Latham): Specific, challenging goals with progress tracking increase performance by 11-25%
Implementation Intention Research (Dr. Peter Gollwitzer): "If-then" planning bridges the gap between intention and action
Neuroscience of Visualization + Action (Dr. Alvaro Pascual-Leone, Harvard Medical School): Mental practice + physical practice creates stronger neural pathways than either alone
The Integration Science: Vision provides direction (prefrontal cortex activation) while measurement provides feedback loops (dopamine reward system) - both are necessary for sustained behavior change.
Study to Reference: Dominican University goal achievement study showing 70% higher success rates when dreams are combined with written goals and progress tracking
Key Researchers to Follow for Ongoing Science:
Dr. Andrew Huberman (Stanford, Huberman Lab) - Neuroscience of performance
Dr. Kristin Neff (UT Austin) - Self-compassion + achievement
Dr. Angela Duckworth (University of Pennsylvania) - Grit and deliberate practice
Dr. Brené Brown (University of Houston) - Vulnerability + performance
Dr. Stacy Sims (Stanford) - Women’s Health and Exercise Scientist
This scientific foundation is what separates The Launch Coaching Lab Methodology from generic coaching approaches - we integrate cutting-edge research from multiple disciplines into practical frameworks that actually work in high-performance + high-pressure settings! 🚀